Last Updated: March 2026
Prime Property Buyers Pty Ltd (ACN 664 000 917) trading as Prime Advocates (“we”, “us”, “our”) is committed to protecting your privacy. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
By using our website (www.primeadvocates.au) or engaging our services, you agree to the terms of this Privacy Policy.
1. Introduction
Prime Advocates (“we”, “us”, “our”) is committed to protecting your personal information and complying with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
This policy explains how we collect, use, disclose, store, and manage your personal information.
2. Anonymity and Pseudonymity (APP 2)
Where practicable, you may interact with us anonymously or using a pseudonym.
However, due to the nature of buyer’s advocacy services (including financial assessment and negotiations), it is generally not practical for us to provide services without identifying you.
3. What Personal Information We Collect
We may collect:
Identity & Contact Information
- Full name
- Phone number
- Email address
- Residential address
Financial & Capacity Information
- Budget and purchase range
- Loan pre-approval status
- Financial position relevant to property acquisition
Property Requirements
- Location preferences
- Property type and features
- Investment or owner-occupier objectives
Interaction & Behavioural Data
- Call recordings and notes
- Emails, SMS, and communication logs
- CRM records and progress tracking
- Website usage data (cookies, pixels)
4. Sensitive Information
We do not generally collect sensitive information (as defined under the Privacy Act).
If such information is collected, it will only be with your consent and where reasonably necessary.
5. How We Collect Personal Information (APP 3 & 5)
We collect information:
Directly from You
- Website forms and landing pages
- Phone calls, meetings, webinars
From Third Parties
- Mortgage brokers, accountants, and referral partners
- Real estate agents and vendors
Automatically
- Website cookies
- Analytics tools (e.g. Google, Meta platforms)
At or before the time of collection, we take reasonable steps to provide you with a Privacy Collection Notice.
6. Purpose of Collection (APP 6)
We collect, use, and disclose your information to:
- Provide buyer’s advocacy services
- Identify and secure suitable properties
- Negotiate and represent you
- Coordinate with third parties (agents, brokers, solicitors)
- Provide strategic property advice
- Manage your client journey through our CRM
- Send relevant property opportunities and updates
- Comply with legal obligations
7. Direct Marketing (APP 7)
We may use your personal information to send:
- Property opportunities
- Market updates
- Service offerings
We will only do so where:
- You have consented; or
- You would reasonably expect it
You can opt out at any time by:
- Clicking “unsubscribe”
- Contacting us directly
We do not sell personal information to third parties.
8. Disclosure of Personal Information (APP 6)
We may disclose your information to:
- Real estate agents and vendors
- Property developers
- Mortgage brokers and lenders
- Conveyancers and solicitors
- Service providers (CRM, IT, marketing platforms)
Where your information is provided to us by a third party, we rely on that party to have obtained your consent.
9. Overseas Disclosure (APP 8)
Some of our service providers may store or process data overseas, including but not limited to:
- CRM platforms
- Cloud storage providers
- Marketing platforms
We take reasonable steps to ensure that overseas recipients comply with privacy obligations equivalent to the Australian Privacy Principles.
10. Data Security (APP 11)
We take reasonable steps to protect your personal information, including:
- Secure CRM systems with role-based access control
- Restricted internal access (agents only see assigned clients)
- Encryption and secure storage
- Staff confidentiality obligations
11. Data Retention & Destruction
We retain personal information only for as long as necessary to:
- Provide our services
- Meet legal and regulatory obligations
When no longer required, we take reasonable steps to:
- Destroy; or
- De-identify the information
12. Notifiable Data Breaches (NDB Scheme)
In the event of a data breach likely to result in serious harm, we will:
- Notify affected individuals as soon as practicable
- Notify the Office of the Australian Information Commissioner where required
13. Access and Correction (APP 12 & 13)
You may request access to or correction of your personal information at any time.
14. Cookies and Website Tracking
We use cookies and tracking technologies (including Meta and Google tools) to:
- Improve user experience
- Track engagement and conversions
- Optimise marketing
You can manage cookies through your browser settings.
15. Complaints
If you believe your privacy has been breached:
- Contact us directly
- If unresolved, you may contact the
Office of the Australian Information Commissioner
16. Contact
For any questions regarding this Privacy Policy or your personal data, please contact us.
17. Updates
We may update this Privacy Policy from time to time.
